Wise Sportsman Supply Company Jim Dandy Lures / c. 1915
I've fallen a little behind on my Antique Fishing "Lure Of The Week" picks, so I'm tripling up this time to catch up. This week's spotlight is on The Wise Sportsman Supply Company of Chicago, Illinois. Their offerings are known as the Jim-Dandy Lures, first created by Henry H. Schillinger of Paw Paw, Michigan as hand-carved and hand-painted baits. He received a patent for the design and then sold the rights to the Wise Sportsman's Supply Company of Chicago, Illinois in 1915. Over the following decade the company produced three distinct lure styles before selling the rights to the William Shakespeare Company of Kalamazoo, Michigan. The Jim Dandy Single Spinner and Double Spinner are especially scarce and hard to come by. Examples of all three of this company's lures, along with their boxes, appear below. For more antique lure history, visit www.randysantiquefishinglures.com. I'm always interested in buying your old fishing lures and reels!
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